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Showing 3 results for Multinomial Logit Model

S. B. Fakayode, O. A. Omotesho, A. E. Omoniwa,
Volume 12, Issue 2 (4-2010)
Abstract

This study examined the nature and patterns of rice consumption in Nigeria, using Kwara State as a case study. The study methodology comprised a two stage sampling technique which was used to survey 110 rice consumer households across two villages and six towns in Kwara State. Analytical tools used in the study include descriptive statistics and the multinomial logit model. The major factors that significantly influence household preferences for either a combination of local and imported rice or the imported rice only to the local rice were the income of the head of household, household size and the educational status of the heads of household, the price per unit kilogramme of rice, however, was not a significant factor. This study therefore recommends that an effort should be made to increase rice production coupled with the provision of standard processing facilities. This will help to make the local rice sufficiently more competitive thereby increasing its demand.
M. R. Kohansal, A. Firoozzare,
Volume 15, Issue 7 (12-2013)
Abstract

The aim of this study was investigation of the factors affecting the primary choice of consumers in food purchasing in Mashhad city by applying cross section data of 201 households in 2012. In this study, 56, 30, and 14% of the consumers chose healthiness of food, price of food, and taste of food, respectively, as the primary preference in food purchase. Results of applying multinomial logit model illustrated that older respondents and females were more careful for health than young respondents and males. Also, results indicated that the households with high income and high educational levels were more likely to choose healthy foods. Moreover, respondents who had knowledge of food health were more likely to select healthiness of foods. In addition, comparison of the findings of this study with similar studies indicates that results are analogous. Based on the results of this study, some recommendations are provided for policy makers and food producers.
M. Mojaverian, P. Tonakbar,
Volume 20, Issue 4 (10-2018)
Abstract

Packaging is considered as one of the sale attractions and motives. The impacts of socio-demographic variables on the customers’ selection procedure are conceptually interesting and have several managerial interests. The present study aimed to identify the effective personal, social, and economic factors in choosing milk packaging type in the Rasht City. To this end, the options were categorized into 4 groups including “milk without packaging”, “bagged milk”, “packet milk” and “bottled milk”. Data were gathered using a questionnaire and some interviews with people. Multinomial Logit Model was used as research method. The results of Hausman test indicated that the 4 groups of milk packaging were independent of each other and, therefore, the nested structure was not required. Results obtained from model estimates showed that age, gender, family size, educational level, and income variables were statistically significant. Among the variables, “family size” negatively affected selection of other alternatives over the reference group (bagged milk), while other variables had positive effect. Finally, marginal effects were calculated for all variables and for each group. After calculating the marginal effects for all variables of each group, it was observed that the dummy variable "gender" had the most marginal effect in packaged milk group.
 

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